Remember when we told you about those sweet camera rigs that James Cameron designed that allowed him to do such a bang-up job with Avatar?

From the look of things, they’re about to become the new standard of camera technology all throughout Hollywood.

Interestingly enough, Cameron developed the 3D cameras using largely his own money, a rare development in Hollywood where one of the oldest rules is “never use your own money on a movie”.  But he developed the cameras alongside an old friend, Vincent Pace.  Pace was one of the guys who built the underwater lighting system for Cameron’s film The Abyss.

And the investment in time, patience and technology has paid off far beyond what anyone might have expected.  Avatar is on track to become the second largest domestic earner of all time and may well go higher.  So there’s still something to be said for taking a risk, even in the camera circuit.

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