Fujifilm Corp., Eastman Kodak Co. and Konica Minolta Photo Imaging Inc. have signed an an agreement with Optical Storage Technology Association (OSTA) to develop their Everplay specification. For the uninitiated Everplay aims to universalize images so that anyone can download or retrieve their images to any media device.

“It offers excellent interoperability benefits to the imaging industry, and has great potential beyond imaging to facilitate storage, search, exchange, printing and playback of consumer data, with the recognition and organization of the images or content available across multiple devices,” said OSTA president David Bundle in the release.

We think it is important to set Everplay as an international standard for it to be widely adopted, and this gives customers tremendous benefits,” said Fuji Corp. Operations Manager of the Business Incubation Division Hideki Morikawa.

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