Sony showcased the new SxS PROTM memory card with distinct features for creative enthusiasts. The new card is available in different storage capacities with incredible transfer speeds. XDCAM EX™ series professional camcorders, which will be available in November, will have integrated SxS PRO slots. The card is being offered in 8 GB (model SBP-8) and 16 GB (model SBP-16). The first PCI Express™ solid-state storage media, SxS PRO card easily transfers data twice as fast as the current PC CardTM interface.The card increases efficiency by reducing time taken to transfer heavy files in no time at a speed of 800 Mbps. Pc manufacturers are rapidly adopting SxS technology in place of PC Card™ form factor. The new cards will be available in November, priced at about $500 for the 8 GB3 SBP-8 model and about $900 for the 16 GB3 SBP-16 model.